To be honest, i never paid much attention to the Massimo Dutti shop. I really don't know why. If until now i found the shop not-so-great, well this campaign completely changed my mind. I love the light of these photos, and the atmosphere to me it's so tangilble, like a memory. It's something very cozy about it and familiar. And the clothes, oh the clothes. They follow a simple line yet very complex in it's simplicity. And it may be just me but the brunette model, i don't know her name unfortunately i couldn't find her but she is so gorgeous.
I am definitely going on a trip to Massimo Dutti.
Photos: www.massimodutti.com
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